What Is Retargeting and How Does It Work? Learn Remarketing Secrets That Will Help You Convert Your Abandoning Visitors !
What you’ll learn ?
- Profitably set up, manage and optimize professional retargeting campaignis
- Use advanced retargeting techniques to stay in front of your most engaged website traffic
- Setup advanced retargeting and remarketing audiences in Google Analytics and Google Adwords
- Track sophisticated characteristics of your website visitors to be used in your retargeting campaigns
- Deploy your remarketing and retargeting tags through Google Tag Manager
- Understand what retargeting is and how it works
- Understand the technology underlying every retargeting and remarketing campaign on the web
- Choose which website visitors you want to spend money retargeting to, and which ones you don’t
- Understand your website visitors psychologically, and understand where they are in the funnel
- Plan your retargeting lists and audiences to maximize profit
- Save time setting up your retargeting and remarketing campaigns by using advanced tips and shortcuts in Google Tag Manager
- Use Google AdWords to set up and manage your retargeting campaigns
- Use Google analytics to analyze your website traffic to enhance your pre-exisiting retargeting lists
- Expertly use the Google Analytics audience builder to lay the groundwork of your retargeting campaigns
- How to use affinity audiences and in-market segments to enhance your retargeting campaigns
- How Google Adwords and Google Analytics integrate and share retargeting and remarketing lists
Requirements :
- You must have an internet connection
- You must have a google account (it’s easy and free to set one up)
- You must be willing to learn new things and apply them in your campaigns as the course progresses
- You must be willing to ask questions if you don’t understand something (retargeting strategies could get very tricky!)
Who this course is for ?
- This course if for anyone looking to make the most of their website traffic by developing profitable remarketing and retargeting campaigns
- This course is for you if you know that retargeting works, but haven’t been able to make it successful for your company
- This course is for you if you’re interested in learning more about how retargeting works on a deeper level, and you want to set up profitable remarketing campaigns using that knowledge
- This course is for your if you’re an entrepenuer that needs to drive a high level of engagement to your brands and products
- This course is for you if you’re a business owner that needs their website to convert more and you’re ready to explore retargeting ads
- If you’ve heard of retargeting ads and you want to learn more about retargeting ads and remarketing campaigns, take this course
- This course is NOT for you if you’re not serious about your website traffic
Created by Isaac Rudansky
Last updated 6/2016
English
English
Size: 3.91 GB
Price: 175 $
Last updated 6/2016
English
English
Size: 3.91 GB
Price: 175 $
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